Flock to It

A store that makes your heart flutter as soon as you cross the threshold is a rare bird indeed. The Flock Boutique does exactly that. 

Flock is the kind of place you come to shop with the intent of finding a unique gift for your BFF but wind up buying something for yourself. Not that this is a bad thing. Not at all.

One glance reveals that Flock—the sister store of Workshop Studio & Boutique on Dalhousie—is all about wearable art. We’re not talking about crazy headdresses made out of old lampshades. This is pretty-times-ten, with infinitely wearable hats, bags, scarves, clothing and jewellery. You’ll find the kinds of things that make us stand out in a sea of safe neutrals.

They’re major supporters of the Ottawa handmade scene. About half of the lines are made by Ottawa-area indie businesses, and 95% of their stock is Canadian. So you’ll find the kind of pretty things that do not come from a big box.

Located in the former House of Staples on Wellington Avenue, the bright and airy store is happily situated on a block that’s quickly becoming a destination for the fashion-savvy. Next door to St. Vincent de Paul’s (one of the best-kept secrets for second-hand fashion finds), they’re new neighbours of Red Velvet, Victoire Boutique, and Montreal import Renee Levesque Bijoux Mode.

Flock is not just about fashion—they also carry collections of quirky and decorative playthings, such as Damned Dollies by Dana De Kuyper. These 5” handmade characters have their own distinctive personalities, and could make the perfect (funny) gift for a special recipient.

Owners Christina Ballhorn and Bridget Remai plan to differentiate between the Dalhousie store by bringing in housewares (which will include some fresh and modern ceramics) as well as unique baby and mom goods.

Good reason, we think, to keep coming back.

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