Why Moms Everywhere Will Love this Aloe & Hemp Haircare Collection

When you become a parent and hold your soft little baby in your arms for the first time, your gut instinct kicks in to protect them at all costs. Our children will have only the best, newest, organic, grain-fed everything.

And then reality sets in.

It becomes increasingly harder and harder to ensure everything is safe—especially in 2020. By now, we can all agree that there’s been enough uncertainty this year. Parents everywhere could use a break and are searching for something—anything—they can rely on. Which is why we’re super excited about this new discovery: A safe, affordable drugstore shampoo that’s perfect for everyone in your family. (No more worrying about what they’re using or hiding your shampoo from the kids!)

What Is It?

Herbal Essences’ Aloe & Hemp Shampoo. The collection is free of sulfates, parabens, dyes and colorants, and includes real Aloe that’s responsibly harvested from one farm in Mexico. Not only does that mean it’s easy to provide a high-quality product for your family, but the aloe in the shampoo also helps to hydrate your hair for fantastic frizz control, while strengthening and adding shine. So it’s perfect for the dry winter months ahead.

Why You’ll Love It

The shampoo is 90% naturally derived, and the first mass brand whose shampoo meets the strict standards of the Environmental Working Group. It’s also the first to combine real botanicals and healthy antioxidants that are endorsed by the Royal Botanic Gardens, a world-leading expert on plant science. And you’ll be happy to know that the collection is PETA certified cruelty-free.

Plus, now that your hair will be more hydrated and the frizz factor controlled (since the formula works to help protect hair from damage while also gently cleansing in order to renew hair health), you’ll have your best plant-based hair day ever. Silky soft locks, increased manageability, suppleness and shine. Hallelujah and don’t let the door hit you on the way out, 2020.