TTC Ad Campaign Aims to Assist Parents of LGBTQ Youth

UrbanMomsCa September 26, 2016

‘It’s not what you said, it’s the way you said it.’

Sound familiar?

We all make mistakes and words, however well-intentioned, can sometimes come out completely wrong—and hurt those we love in the process.

Toronto Pflag (Parents, families, friends & allies of Toronto’s LGBTQ community) knows a thing or two about not knowing what to say. The charitable organization helps to create a more accepting society for lesbian, gay, bisexual, and transgender individuals and their families, friends, and allies. Which is why, according to NOW Toronto, they’re rolling out a new ad campaign which can be seen on station platforms, subway cars, buses, and streetcars.

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