Minnow’s Last Blog

minnow_and_sarah_minnows_last_blog

I suppose I always understood that all good things must come to an end, but it’€™s much different to agree with something in theory than to live it. I am living it now.
After close to ten years of building, growing and managing SavvyMom with one of my best friends, business partner and co-founder, Sarah Morgenstern, we are stepping away from the business and handing the reigns over to our trusted team and new owners.

I can’€™t help but think back to the fall of 2005 when we launched our first newsletter to all of our 50 subscribers. Incidentally, that first edition was written about Mabel’€™s Labels (big shout out here to Julie Cole and the amazing women behind that business), one of Canada’€™s great mompreneur success stories. We worked together in my cramped home office with no other team members than my black lab (affectionately nicknamed ‘€˜Smelly Kelly’€™ by Sarah) who liked having her voice heard during important conference calls. Our team grew and we finally moved to our new offices on Bayview where we learned to put a lot of IKEA furniture together.

Fast forward to 2014 and it’€™s definitely an exciting time for SavvyMom Media now. We have grown into one of the largest and most influential digital mom magazines in Canada. We have a huge following of readers (that’€™s you!) to our newsletters, site visits, social following and blog network, and we’€™re grateful for the loyalty and trust you have shown us over the years. You refer us to all of your friends, you send us great ideas, you visit us at events, and you participate in contests and surveys. You tell us when you’€™re happy with our work’€”and when you aren’€™t. We fed off your input and adjusted while we grew to meet your needs. Everything we did, we did with our readers in mind because we understand that without your loyalty and trust we had nothing. Our readers are our lifeblood at SavvyMom and Sarah and I want to thank you for helping us create and build SavvyMom to what it is today.

You can look forward to lots of exciting new changes ahead’€”an updated brand, site redesign and new editions are all in the works. It’€™s going to be a great new chapter for SavvyMom and we hope you’€™ll enjoy every minute of it’€”and continue to provide feedback to ensure that the team stays on their toes.

So forget what I said about endings in the open of this post’€”it’€™s all about new beginnings. We know you’€™ll love it’€”keep sharing SavvyMom with all your friends and as always, stay savvy!

Have a good week!

Minnow

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