Here’s The Deal


C is for cookie,
That one we know,
C is for candy,
That post-Halloween no-no,
C is for Christmas and trips to the mall,
And C is for cuddles
The best mom-word of all.

C is also for cash, commerce and community, three words associated with True Cuddles, brainchild of Canadian mom entrepreneur Julie Baron who experienced the frustration of online shopping with babe in arm. Her experience shopping in short windows between feeding, changing and sleeping combined with disappointments regarding the number of products not travelling north across the 49th parallel sparked the idea for True Cuddles.

The online store only sells one item at a time, but that ’Cuddle of the Week’ changes on a weekly basis. The items are innovative, cool or just simply tough to get without dropping some hefty coin on shipping, duty and currency conversion (Two more C words we love to hate).


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